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Step! Shoes is a Shoediamond inc. store, a California based company which has been working towards the goal of providing high quality products as well as services for the last 25 years. Come have a look around! Our store is dedicated to carrying only the best in comfort shoes, offering everything from heels to sandals and everything in between.

Humble Beginnings

In 1991, Shoediamond was brought to life through the friendship of a few skilled shoemakers. Their goal was to make high quality shoes focusing primarily on comfort and durability. Originating in Los Angeles, California, the brand quickly grew in popularity due to its comfortable design. Over the years, our company grew and attracted other like minded partners. Soon we realized the advantages of ecommerce and began to sell our brand aswell as others like Pleaser and Ellie Shoes on Amazon. Now, we own several physical stores all around LA, and have expanded our online presence to include our website.


Our Stores

Shoediamond Inc. acquired our first Step! Shoes store in Santa Monica on Montana Ave. There we display such brands as Arche, Kanna, Mephisto, and Wolky.  Our second store is located in Sherman Oaks, on Ventura Blvd, where we carry El Naturalista, NoSox, David Tate,  and Fly London. Our final store is located in Glendora on Glendora Ave. Here, we carry brands such as Michael Kors, BCBG, and Steve Madden. 

Step! Shoes Santa Monica

1004 Montana Ave
Santa Monica, CA 90403
Phone number: (424) 322-9879

Euro Step  Santa Monica

1205 1/2 Montana Ave
Santa Monica, CA 90403
Phone number: (810) 448-2118

Da Avere Glendora

158 N Glendora Ave
Glendora, CA 91741
Phone number: (626) 335-8705

Enjoy what you purchased here? Come check out one of shoediamond inc.'s other stores. You may find other quality brands in these other stores such as intimates and sportswear, shoes, as well as accessories. Our multiple websites provide a detailed experience with many hard to find sizes and colors. We also sell on amazon, and work to make sure customers have the best experience possible there as well. So give us a try! Come see how simple it is to find what you want, when you want.